What is a good call to action?
The best call to action phrases are brief and use strong verbs. They speak directly to the user. Instead of weaker call to action words like click here, an effective call to action phrase example will use more specific words that speak directly to the desired outcome: Discover your best life.
What is the best color for a call to action button?
Color: Although there isn’t necessarily “the best CTA button color,” colors still play a significant role in determining the performance of your call-to-action button. The most popular CTA color choices are red, green, yellow, and orange because they are bright, and they stand out against the background.
What does a call to action indicate?
A call to action (CTA) is a marketing term that refers to the next step a marketer wants its audience or reader to take. The CTA can suggest that the reader subscribes to a newsletter that contains product updates, for example.
How do you write a strong call to action?
Hook, Line, and Sinker: 7 Tips for a Killer Call-to-ActionUse a strong command verb to start your CTA. It’s all about being clear and concise with your CTA. Use words that provoke emotion or enthusiasm. Give your audience a reason why they should take the desired action. Take Advantage of FOMO. Know your devices. Don’t be afraid to get a little creative. Use numbers when possible.