How much does a book publicist make?

How much does a book publicist make?

The average pay for a Book Publicist is $67,207 a year and $32 an hour in the United States. The average salary range for a Book Publicist is between $48,475 and $82,729. On average, a Bachelor’s Degree is the highest level of education for a Book Publicist.

Do authors need a publicist?

Most Authors don’t need a book publicist. That’s not to say that having a book publicist won’t bring some benefit. But book publicists aren’t cheap, and publicity isn’t the pot of gold at the end of the rainbow (which is what many Authors think).

How much does PR for a book cost?

How Much Does Book Publicity Cost? Publicity campaigns can range in cost from a few thousand dollars for targeted book promotion to $30,000 or higher for more comprehensive plans.

When should you get a publicist?

Often times we receive calls from potential new clients that have already received a great deal of exposure online or have only received coverage locally/regionally. If you are getting consistent coverage already in one category, it may be the right time to hire a publicist to help you expand.

What do book publicists do?

A book publicist’s job is to create awareness for your book, whether through book reviews, articles, feature stories, mentions, or radio and television interviews. Publicists work as a liaison between the author and the media with the goal of generating coverage of an author and his or her work.

Do you need a degree to be a publicist?

The most appropriate bachelor’s degree for a publicist to hold is in communications, but business degrees are also looked upon favorably by employers. In college, aspiring publicists should study public relations, public speaking, and writing. Candidates should also have some experience with copyediting.

What makes a good book publicist?

The authors who work best with a publicist are those who understand what they’re up against, but feel positive about how much there is they can do. Publicity seeks to find, identify, or target the audience to make them aware of your book.

How much should a publicist charge?

Depending on the city or region, prices can vary, of course. What is typically universal, though, is that you’ll get what you pay for–especially with an agency. Publicists range from $2,000 to $10,000 (and beyond) per month, with the average in NYC hovering around $7,000 per month.

How much does Smith Publicity charge?

For example, Smith Publicity charges a $295 entry fee to upload a book to Netgalley, but a full-on marketing campaign could cost anywhere between $1,500 and $3,200 a month. Some firms will charge an hourly rate for basic consulting.

What will a publicist do for me?

In a nutshell, publicists primarily handle getting print and online press for artists—placing longer pieces such as interviews and features; securing audio or video premieres and album reviews; pitching journalists on story ideas; and helping their clients find their way to inclusion in trend features.